July 22 was National Hammock Day across the United States.
The Georgetown County Chamber of Commerce celebrated the occasion by having an open house at their newly opened visitor’s center in Pawleys Island.
Community Engagement Manager Julie Dyer said the new center was the perfect backdrop for the day.
“We just opened the visitor’s center a month ago, and we thought we would start celebrating Hammock Day every year.”
Dyer said the day was very successful because Pawley’s Island is well-known for hammocks. According to the chamber, “Rope hammocks have been hand-woven in Pawleys Island since 1889.”
“We had a lot of people come through,” she said. “It has been very successful. We are really trying to get the branding of Hammock Coast out. A lot of people who come down here are asking where they can buy the hammock.”
Dyer said that hammocks perfectly describe the “Hammock Coast,” which stretches from Garden City to Andrews.
“It’s the essence of our area,” she said. “Laid-back, low-key, peaceful and relaxing, that’s us.”
Dyer said that they are in preliminary talks to expand the holiday.
“We have been in discussions about doing a hammock festival here,” she said. “There are really no festivals celebrating that here. We thought we would start with Hammock Day, and hopefully it will turn into something bigger.”
The Chamber had free giveaways all day and visitors had the opportunity to register to win a hammock for themselves as well as other prizes. People enjoyed free cookies and refreshments and an ice cream truck stopped by to help everyone beat the heat.
For more information on the history of the Pawleys Island Hammock, visit https://pawleysislandhammocks.com/about-us/original-history.