It’s Charmin for a year for Georgetown County firefighters

  • Wednesday, March 26, 2014

Photo Provided County firefighter Lisa Barnes answered an ad and is now overflowing with Charmin.

A simple Facebook post by Georgetown County firefighter Lisa Barnes has resulted in a more comfortable experience for her and her coworkers in the bathroom.

Barnes responded to a Proctor and Gamble ad announcing its Charmin Relief Project. The company selected one fire department in each state to receive enough toilet paper to last 20 firefighters one year.

That resulted in the delivery last week of 960 rolls of toilet paper to the department.

The project - according to a press release - aims to provide “a better bathroom experience anytime, anywhere.” Since firehouses often serve as a second home for many firefighters, Charmin wanted to bring the comforts of home to these everyday heroes and turned to Facebook to find stations interested in receiving their product.

“We want to help the brave men and women who put their behinds on the line day in and day out for others — America’s firefighters. Charmin is committed to giving people a more enjoyable bathroom experience – no matter where they are,” said Scott Mautz, regional brand director.

Though the department was adequately funded for bathroom supplies at all of its stations, Chief Mack Reed said he was grateful for the donation and Proctor and Gamble’s support of firefighters.

“I would like to thank Charmin for their generous soft donation. Our department’s personnel are on duty for 24-hour shifts, so they spend one-third of their lives away from home here in the fire stations. The 960 rolls of Charmin will make it a little more comfortable and I know our staff will appreciate it,” Reed said. “Charmin should be commended for their efforts to protect our personnel behind the scene.”

When notice of the donation was received, Reed was only told it was the result of a post on Facebook. No one knew who wrote the post and was thus responsible for the donation until Barnes heard about it the next day and came forward.

She said she saw a TV ad for the Charmin Relief Project, then found a post on Facebook where the company was looking for departments interested in being selected as a recipient. She posted a reply and was contacted by the company with a request for more information.

“We would love to see Charmin in our firehouses,” Barnes wrote to the company. “Many of our stations are in rural areas and have septic tanks and Charmin is septic safe, so we’re a perfect fit. Not to mention us eight females in this ‘man’s world’ would specifically thank you.”

Barnes said she’s sure she’ll take some good-natured teasing about being behind the donation, but she’ll just roll with it. She knows her coworkers will thank her later.

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