Bouyed by expanding membership numbers, GBA planing more events to draw people to city

  • Thursday, March 13, 2014

When it comes time to celebrate, spend a day off with the kids, even look for entertainment, it has become too common for Georgetown locals to head toward Myrtle Beach or down to Charleston.

The Georgetown Business Association is looking to change that.

Riding high from the smashing success of Fat Tuesday’s Mardi Gras strut and party, the GBA wants to turn downtown Georgetown into a flurry of activities. Events will cover all ages, activity levels, and interests. Concerts, art walks, family events, kayak races, walking tours, and scavenger hunts are just a few of the items listed on Front Street’s summer and fall itinerary.

“Over the past two years, GBA has implemented several initiatives to draw more customers to downtown,” said GBA vice president Peter Mitchell. “Building on the successful holiday strategy, the GBA is now focused on sustaining the momentum through the next seven months with high quality programs and events that will be attractive to residents of Georgetown County and to the many tourists who visit our community.”

The first of these events is a local tradition. The kids Easter egg hunt is scheduled for April 19 at 9 a.m. in front of the Kaminski House and in Rainey Park. Under the tutelage of Katie Maleckar the annual hunt is always a success for Georgetown’s children.

The group also plans to bring back the summer concerts each Thursday. They also plan to add Third Thursday Art Walks in May, June, September, and October.

The GBA would like to add to local summer traditions like the annual Fourth of July fireworks and concert by the Indigo Choral Society with events like a Blessing of the Fleet and a heritage event that highlights the history, arts and crafts, and traditions of Georgetown’s rich African-American community. They would also like to add family-friendly events each weekend.

Local businesses are chipping in to bring about a change all over Georgetown. They hope to begin working together on a new level to revive all businesses within the city.

“In addition to these new initiatives, the GBA will be working with merchants to improve their marketing and operational efficiencies. This is an exciting time for business development in Georgetown,” Mitchell said.

The GBA will meet again March 18, at 5:30 p.m. at the Georgetown Museum to discuss marketing downtown in general and how to bulk or joint advertise, as well as share success stories and what has not been working, so all businesses can benefit.

There will also be a special Merchant Forum on April 17, at 5:30 p.m. at Beef O’Brady’s to encourage businesses throughout the city to become more involved. That meeting will focus on sharing successes and best practices, along with collaboration on marketing and branding.

“The membership of GBA has tripled over the past three years, indicative of the organization’s efforts to promote business development and enhance the image and brand of Georgetown as an up and coming marketplace,” Mitchell said.

Any business owner within the City of Georgetown who is interested in joining the GBA is invited to come to a meeting or contact Mitchell at 843-325-0983.

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