Wednesday, January 15, 2014
Here we grow again. We know itís a corny old line, but itís simple and fits pretty well at the moment.
Time was when The Georgetown Times was pretty much the main source of news between McClellanville and Myrtle Beach. That was true for the majority of our 215-year history. But in the last few decades all the communities grew and came into their own. They developed their own identities and sense of community. One-size-fits-all community newspaper doesnít work as well when we have grown into several unique communities.
Now we are Georgetown Communications. Community news is still who we are and what we do. We know you get national news from other sources, and so do we. We just want to be your go-to source for what is happening with your local government, schools and neighbors.
We are still proud to be the oldest news organization in the state, and we reach far more people that we ever have in our history. We just use a variety publications customized for your hometown.
They include the Georgetown Times, serving the City of Georgetown and all of Georgetown County. Waccamaw Times is specialized to cover DeBordieu, Pawleys Island and Litchfield Beach. The Inlet Outlook, only a year-and-a-half old, has been warmly received by the residents of Murrells Inlet and Garden City Beach.
In the digital world we have had fantastic success. We often have more than 400,000 page views of our primary site gtowntimes.com in a month, and we are proud of the 16,000 Facebook fans we have.
But we ran into a problem: As our publications grew, it became less and less practical to have so many matching web sites and social media venues.
Finally, we realized we could feed one site for our entire region, which is often referred to as The South Strand, with each community having its own section. We realized that for digital visitors getting easy access to neighborhood news and seamlessly being able to expand their interest to surrounding areas, rather than having to jump around a bunch of separate sites was a huge improvement.
South Strand News.com is the result.
Readers of gtowntimes.com will continue to get all the news they have been. But now there will be more for readers from other area communities, and the stories and features will be organized so you can quickly find the community you are most interested in first. So please come and visit, in fact come by often and let us know what you think.
Like anything new it might take a little bit of time to get used to it, but then we hope you will like it better than ever.
Thanks for reading.
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